Evaluation 3

Evaluation 4

Evaluation 2

Evaluation 1

Project Proposal: Village- 'All This Time'

The Village Musicians: All This Time on Prezi

Josh Running Green Screen

This was our first attempt at producing a green screen clip and as you can see it wasn't quite perfect! The edges are very blurred with a purple tint and with green parts coming off the sides. I feel that the main reason for this was that we tried to film a very complicated clip with lots of movement which we were not experienced enough to edit effectively. If we were to do this again I think I would film a still image to make it easier. Although the final outcome was not perfect, I feel that we are now able to produce a green screen clip having learnt all of the necessary steps needed. The filming on the screen itself was easy and the image is now much clearer as we have industry standard lights.  The software on final cut was very simple to use once you get the hang of it and CAN be effective in eliminating the green background. Hopefully as we continue to practice our clips we will get better at the green screen!  

Jonny Cash 'Hurt' analysis

A Brief History Of The Music Video

History Of The Music Video

Record Labels BIG and small...

Virgin Records

Virgin Records is a British record label founded by entrepreneur Richard Branson in 1972. Virgin Records owes its fame to Mike Oldfield who arguably flung Virgin Records to fame after releasing his multi platinum single 'tubular bells' with the label. Virgin Records were sold to EMI in 1992 to fund Branson's airline business.

 Virgin have a wide mix of artists from many different genres including David Guetta, The Kooks, Deadmau5, Emeli Sande and many more! Although Virgin Records does not have a specific 'image' with such a diverse range of genres all Virgin businesses try to brand themselves as a fun and youthful organisation.

 Virgin Records is a large record company in its own right yet is owned by EMI a record company 10 times its size with numerous record labels to its name some which are much more genre specific such as EMI Nashville which specializes in American country music. Being with a large label like Virgin means that there are no problems with the cost of producing an album or creating the publicity for it, these people know exactly what to do.  The problem is that these record labels are likely to care more about the profit made from the musician rather than the musician itself,   

Disturbing London Record Label

Disturbing London is a small independently owned music record label run by Patrick Chukwuemeka Okogwu aka Tinie Tempah and his cousin/ manager Dumi Oburota who are both founders and CEO's of the company.


The record label was originally set up to facilitate Tinie's music however has since signed new artists all with the similar genre of pop/
hip hop. In recent years up and coming artists such as Sasha Keable and Dot JR have been signed to the record label.The benefit of being a part of this record label is that they are far more likely to have the musicians best interests in mind considering the fact that it is run by a musician who has experienced many of the same situations before. When Okogwu was asked why they set up Disturbing London he explained "We wanted to have a platform to put out our music and there wasn't any Def Jam or Roc-A-Fella label equivalent in England. [Also] I wanted to create a major independent label with quality artists. I felt like the major labels had lost the passion for music." Disturbing London brands itself as a quirky yet high end record label recently expanding in to the designer clothes market figure headed by Tinie.

 The clothes line looks to be just as high end as the record label with a Disturbing London T-shirt likely to set you back £70 or so. What I like about Disturbing London is its genuineness. A record label run by a musician for musicians, they really care about the artist and its music, something which may be difficult to find at EMI.

IN THE SUN

Today our Media class had a project to reconstruct the music video 'In The Sun' by SHE AND HIM. We had already drawn out the story boards and decided on locations so we had the majority of the day to film and then to edit the piece. We split in to two groups with each group doing half of the video. I found this to be a good learning experience for when I attempt my A2 coursework next year. Something which I used today for the first time was a tracking dolly which I found to be very effective, and is something I may consider using in the future. The dificuilties we faced with this production were very diferent to those we faced when filming our AS coursework. This is because many of the problems were to do with timings of the music and lip synching. When I produce my A2 project I will write greater detailed storyboards and use a larger music system when filming. Hopefully this will help prevent some problems however I am sure we may still face some dificulties. I hope to avoid these problems by taking multiple takes of each scene to ensure that only the best image and lip synch is used. 'In The Sun' is a very fast paced song which was easy to make cuts and scene changes to. I plan to find a song with a similar tempo inorder to have the same ease with editing. My use of final cut (the editing software) at the moment is limited however like Imovie I hope to develop my skills as time goes on. I found this experience really useful and it has got me really excited to start the project in September!

Andrew Goodwin 'Dancing In The Distraction Factory' (Audiovisual Version)

Andrew Goodwin 'Dancing in the Distraction Factory'

The 6 Rules Of Andrew Goodwin 'Dancing in the Distraction Factory' on Prezi

An Insight In To Music Videos

This music video is called 'Kickstarts' by the artist Example and is a cross between performance and narrative. The film is effective as a low budget concept as it is filmed mainly in the same location with a vast aray of simple yet effective editing techniques. This makes the video more aesthetically pleasing alongside the song. The video contains the artist (Example) singing, but also involves a form of narative with many other actors performing throughout the video.

These 2 music videos 'Golddust' and 'Louder' are by the artist DJ Fresh. I would class these as narative based concept videos as although the video tells some form of a story, it does not coincide with the lyrics of the song and therefore could be seen as quite disjointed. In comparison to 'Kickstarts' these videos use little editing but are effective by focusing on talents and skills (double dutch jump rope and roller blading). These can be seen as quite random concepts to place in a music video however I feel that they fit well with the tempo and the pace of the music.

 

This music video is called 'Written In The Stars' by the artist Tinie Tempah featuring Eric Turner. This is a performance video with an element of narration. There is a good mix between the performance and narration cutting between the two throughout the video. This is the most effective narrative video I have seen because the video truly narrates the song allowing the viewer to gain a much greater understanding of the true meaning of the lyrics.

Welcome to A2!

                   Welcome to my A2 Media Course!

 Im really looking forward to creating my own music video and developing my knowledge of the media industry.